Online newspaper readership increase

Monday, August 22nd, 2005 | Business Blogging

The professional service blog is still an untapped market. Many small corporations can really take advantage of being an early adopter of blogging and using it as a resource to bolster mindshare with their clientele. They can provide timely filtered-news, content specific to their known readers and information specific to an industry.

Kevin O’Keefe […]

It’s not how many readers, it’s who they are…

Monday, August 15th, 2005 | Business Blogging

Now here is a guy who gets what business blogging is about. We all know that a business blog must have a central theme and a core audience that it must target. This is what transcends it from a “personal journal” to a valuable resource for businesses to be communicating through.

Tris […]